In 1952 Triple Wimbledon champion Fred Perry founded the Fred Perry brand, designing his first pique shirt the same year. That shirt, the shirt, would transcend sportswear to streetwear on the backs of generation after generation of British youth subcultures.

The first chapter in the story and it’s pure Fred Perry. Designed and worn by Fred himself in 1952, the original Fred Perry Tennis Shirt is made in the ‘Fred Perry fit’ – a simple, streamlined silhouette with a focus on lightweight functionality.